Public Directory of Journals and Books - Index PUBMS

1,775 Articles | 116 Issues | 6 Journals
Results: 8 (0.062 seconds)

Articles

# [1-8/8] Title Pages
1. Improvement and development of the railroad transportation, reflection of the case of Iran
Issue: Vol 4 No 2 (2019)
Journal: Journal of Sustainable Development of Transport and Logistics
Authors: Abdol Aziz Shahraki
Keywords: rail transport industry, international corridor, infrastructure, marketing, linear programming, macro economy, Iran
37-49 (13)
2. Customer satisfaction and its measurement in fitness clubs of Warsaw
Issue: Vol. 12, No 2, 2019
Journal: Economics & Sociology
Authors: Sylwia Gocłowska, Monika Piątkowska, Michał Lenartowicz
Keywords: satisfaction, measurement, fitness clubs, Poland, CSI, marketing
JEL: M31, I11, O10
205-218 (14)
3. Key marketing tools formation and application in business management
Issue: Vol 3 No 2 (2018)
Journal: Economics, Management and Sustainability
Authors: Kateryna Orlova
Keywords: business management, marketing, marketing tools, consumers, sales, sustainability, marketing-mix, groups of marketing tools
JEL: M21, M31, L21
76-84 (9)
4. Market Communication: Ethical and Praxeological Dimensions
Issue: Vol. 11, No 2, 2018
Journal: Economics & Sociology
Authors: Olgierd Swiatkiewicz
Keywords: communication, praxeology, ethics, marketing, advertising, public relations, social marketing, philanthropy, product placement, corporate social responsibility
JEL: B59, D21, D64, D83, D90, L10, M30, M14
184-199 (16)
5. Logistical modelling of managerial decisions in social and marketing business systems
Issue: Vol. 10, No 3, 2017
Journal: Journal of International Studies
Authors: Oleksandr Velychko, Liudmyla Velychko
Keywords: logistical management, support of decisions, model, staff, marketing
JEL: C61, M12, M19, M30
206-219 (14)
6. Competitiveness in Higher Education: a Need for Marketing Orientation and Service Quality
Issue: Vol. 5, No 2, 2012
Journal: Economics & Sociology
Authors: Helena Štimac, Mirna Leko Šimić
Keywords: marketing, service quality, higher education, Croatia, Slovenia, Hungary
JEL: A23, M31
23-34 (12)
7. Local Governance, Resources and Tourism Promotion: The Case of Taormina
Issue: Vol. 7, No 3, 2014
Journal: Economics & Sociology
Authors: Filippo Grasso
Keywords: marketing, territory, regional analysis, tourism
JEL: M31, O18, O20, L84
170-178 (9)
8. City branding and its economic impacts on tourism
Issue: Vol. 8, No 1, 2015
Journal: Economics & Sociology
Authors: Jan Herget, Zdenka Petrů, Josef Abrhám
Keywords: tourism, city branding, marketing, international trade, regional development, economic growth
JEL: L83, M31, R11
119-126 (8)