HETEROGENEITY AND CLUSTERING OF HOUSING DEMAND: CASE STUDY
|Title:||HETEROGENEITY AND CLUSTERING OF HOUSING DEMAND: CASE STUDY|
Vol. 4, No 1, 2011
Published date: 20-05-2011 (print) / 20-05-2011 (online)
Journal of International Studies
ISSN: 2071-8330, eISSN: 2306-3483
|Keywords:||housing demand, segmentation, correspondence analysis, cluster analysis|
The paper discusses major approaches to housing demand segmentation. The aim of the article is to evaluate the relations between (i) sociodemographic and (ii) preference-based segmentation. Second part of the article discusses the results of two studies of housing demand conducted in Poland in recent years. We compare usefulness of two approaches in terms of residential investments analysis, and housing policy debate. Additionally, in the article author studies correspondence between preferences of potential house buyers and their socio-economical status.