Differences in financial performance between various categories of hotels in the Visegrad Group countries
|Title:||Differences in financial performance between various categories of hotels in the Visegrad Group countries|
Vol. 13, No 2, 2020
Published date: 06-2020 (print) / 06-2020 (online)
Journal of International Studies
ISSN: 2071-8330, eISSN: 2306-3483
University of Prešov in Prešov
University of Prešov in Prešov
Tomas Bata University in Zlín
University of Prešov in Prešov
University of Prešov in Prešov
|Keywords:||hospitality sector, financial health, profitability, disparities, Visegrad Group, hotels|
|JEL classification:||C58, O16|
|This article is one of the partial outputs under the scientific research grant APVV-17-0166 "Economic and psychological factors of tourists' expenditures: microeconomic modeling", VEGA 1/0694/20 "Relational marketing research - perception of e-commerce aspects and its impact on purchasing behaviour and consumer preferences" and VEGA 1/0609/19 „Research on the development of electronic and mobile commerce in the aspect of the impact of modern technologies and mobile communication platforms on consumer behavior and consumer preferences“.|
Under market economy, financial health of businesses is one of the main determinants in achieving business objectives and building a competitive advantage. The objective of the study is to evaluate differences in the selected financial indicators across the categories of hotels in the Visegrad Group countries. This objective was achieved by testing these differences in the selected financial indicators (CF, EVA, ROE, ROCE, ROA, ROS and many others) for various hotel categories (two- to five-star hotels). Hotel category data (stars) were collected from Booking.com, financial outcomes were obtained directly from the financial statements of the analysed hotels. Testing of differences was carried out by non-parametric tests (Kruskal-Wallis test, Wilcoxon test). Statistically significant differences were found in CF, EVA, ROS, Profit margin, EBITDA margin, EBIT margin, Solvency ratio Asset, Turnover time, Current Liabilities Turnover. The outputs of the analyses reveal that hotels of a higher category show better financial outputs. Therefore, in order to increase their financial performance, lower category hotels should be inspired and focused on the activities of higher category hotels. The study points to the fact that the variable of hotel category should be taken into account in any analytical processes focused on the financial health of hotels.
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